Five Reasons to Switch to Bespoke Cardboard Packaging
Computer Aided Design (CAD) has transformed many industries. Corrugated packaging is no exception. It offers an exceptionally wide scope of cardboard packaging design possibilities without excessive design costs. With cost-effective CAD solutions, there really is no need to stick to a standard packaging box.
Easy to Explore Packaging Design Concepts
CAD has made it straightforward to explore ideas in the packaging design and development stage. As packaging designers, we can use technology to show our customers concepts. They can visualise the final look before any production begins. A variety of ideas can be explored, both following the customer’s design brief and our suggestions. Some can be quickly ruled out, whilst others make it to the samples stage.
In most cases, we take a standard box format and use this as the bases of bespoke packaging design. We can add box inserts, cut out sections or change dimensions with relative ease. This means it will not blow the budget to have a unique packaging design for your products.
Tried and Tested Packaging
Once a packaging concept has been created on CAD, the software is linked to our machinery. The template is set up using blades, which cut or score the folds in the cardboard. The flatpack template can then be formed into the bespoke box and tested. In addition to ensuring the size is right, the printed design on the box, ease of packing and how items are presented can all be tried out. If necessary, adjustments can be made.
With the concept approved, full-scale production can begin. With CAD software, it is possible to accurately layout the design in the most efficient way. This ensures that waste is minimised in every cut. This step makes a significant impact on both cost and environmental efficiency, especially when you consider that we are manufacturing tens of thousands of boxes every day.
Flexibility in Packaging Volume and Design
We keep all designs in the system. Our customers pay for the design, set up and tooling process once and the same template can, and has been, used for decades. This means that once we have the design, bespoke box production is not any more expensive than a standard format.
There is also the flexibility to order what you need, rather than the set number of off-the-shelf boxes. A start-up company might initially order a small run of cardboard boxes, then increase the volume as the business scales.
If our customers want changes made, we can tweak the initial design, adding extra details or altering the dimension. If the new product packaging is significantly different, we simply start over with a new standard template.
Quality Protection for your Goods
Your products are unique. They are unlikely to be suitably protected in an off-the-shelf, multi-purpose box. As manufacturers, we can create packaging specifically for your goods. The size, shape and level of protection will be specific to your products.
Bespoke packaging is a sign of a quality brand. It reduces the need for excessive fillers and packaging waste. It offers better protection during transit, meaning fewer customers received damaged goods. This reduces returns and the cost of replacements. It also helps to prevent damage to the company’s reputation. If you want to be recognised as a quality brand, bespoke packaging is the way forward.
Packaging that Stands Out from the Competition
Any business operates in a highly competitive market. We all have to pull out all the stops in order to attract and retain customers. There is no doubt that bespoke packaging is going to give your products and brand a greater opportunity to get noticed than a standard box. As such, bespoke printed boxes are one of the most cost-effective methods of promoting and encourage interest in your brand.
If you are looking to grow your fortunes in 2020, it could be time to give Aylesbury Box Company a call on 01296 436888.