Packaging design always used to prioritise styles, colours and designs with shelf appeal. To get the right look, designers would mix and match layers of packaging materials and the result could be visually stunning. Priorities have changed and whilst beautiful packaging is still desired, environmental considerations...
How are conscious consumers shaping the landscape for manufacturers and retailers in 2022? In December, the Chartered Institute of Marketing (CIM) released research. Dreaming of a Green Christmas revealed that 53% of UK adults were opting for more environmentally-friendly celebrations. From selecting sustainable packaging and reusing...
France has placed a ban on plastic packaging for the majority of fruit and veg, which commences in the New Year. Whilst dramatic actions like this are necessary to turn the tide on environmental damage, there are concerns that such actions may increase food waste...
It is difficult to avoid plastic when shopping. Even with the best intentions, there are many products stocked or delivered in plastic packaging. The great news is that packaging labels inform us of which plastics can be recycled. This means we can do our bit...
As world leaders gather in Glasgow for COP26, we want to explore what the UK business community can do to reduce environmental impact and increase sustainability. What is COP26? COP26 is a gathering of 120 world leaders, who will be negotiating and committing to actions to tackle...
Aylesbury Box Company manufacture and print mailer boxes for a wide variety of subscription box companies. In this article, we put Frameworks, a glasses company looking for environmental packaging, in the spotlight. Spectacles and Socks in a Box Selecting a pair of glasses can be a challenging...
With growing concerns around social and environmental impact, it’s not enough to know that your processes are sustainable. Companies need to be curious and discerning about their supply chains. Is every step of the process ethical? For some products, the product and packaging supply chains are...
Terms like ‘Circular Economy’ and ‘Regenerative Production’ come up in conversations around sustainability. They inform product and packaging design, business planning and marketing messages, but what do they mean? Following on from our article about environmental claims, brands need to have a collective understanding of eco...
Brand commitments, consumer influence and Government targets are shifting focus towards design, production, use and reuse which reduces environmental impact. Products that claim to be eco-friendly influence purchasing decisions, so going green is a good move for business. The majority of consumers want to make purchases...
The beauty industry is known to produce high volumes of packaging, amounting to around 120 billion units per year. Much of this is not recycled. Many beauty brands are keen to ditch the reputation for excessive packaging, single-use materials and an on-trend throw-away culture. Companies including...