Metallic print and foil blocking have long been a popular choice for Christmas gift packaging. Over the past year, there has been a shift, as metallic elements have filtered into every season. From clothing and interiors to packaging and publications, metallics have been bang on-trend. Pantone...
With a range of print options at our disposal, Aylesbury Box Company can produce rich, vibrant colours, high gloss or foil finishes and bold designs. This style works wonders for eye-catching, shelf-ready packaging, but some brands prefer a simpler approach. Typically, those brands with a focus...
The Organisation for Economic Cooperation and Development (OECD) has identified that 3.3% of goods sold online are counterfeit. Working in partnership with the EU Intellectual Property Offices, the report suggests that intercepted, illicit merchandise costs the global economy £384.4billion a year. Brand authentication plays an important...
Lithographic, Screen and Digital printing have enabled brands to find the perfect shade for their packaging design. In the case of the UK’s leading chocolate company, Pantone 2865c was selected as the colour of choice. Titled ‘Cadbury’s Purple’, it has been printed on chocolate wrappers, packets,...