Why Use Sleeve Packaging?
We’re on a mission to provide practical and cost-effective cardboard packaging to protect and present your goods. Sleeve packaging is one solution that can enhance or replace a box. However, customers rarely consider it as a retail packaging option, so let us tell you more. What is Sleeve Packaging? Sleeve packaging is a printed strip […]
Cardboard, Cartonboard or Corrugated?
Cardboard is a generic term for heavy-duty paper. As such, it is used to describe different types of packaging material, most often cartonboard or corrugated cardboard. In this article, we explain the difference between the two, so you can specify your requirements to a packaging manufacturer. What’s the difference Between Cartonboard and Corrugated Cardboard? Both […]
What are the Packaging Trends for 2025?
As we start a new year, you might be keen to explore the predicted packaging trends for 2025. These are based on consumer preferences, so they can elevate the perception of your brand. As such, a review and update of your packaging and labels could extend your market share and sales. Sustainable Packaging Trend Remains […]
Cakes on the Box
Are you a fan of the latest Bake Off series? You are not alone! Over 6 million viewers tune in each week to watch the creation of edible delights and disasters. However, we’re not just obsessed with cakes on the box. Cakes are a popular treat, which we’re keen to buy in cafes, shops and […]
Tips on Christmas Gift Packaging
In the last week, we’ve been contacted by a couple of small, independent retailers. They are looking for assistance with designing Christmas Gift Packaging. As they intended to sell stock at Festive Artisan Markets starting in November, there is just enough time to turn things around. However, we started working on Advent Calendar designs and […]
Sustainable Luxury Packaging
A key discussion in the retail world is whether premium brands can have luxury packaging that is also sustainable. The conversation extends to packaging design, materials, finishes and supply chains, so let’s explore the possibilities. Designing Luxury Packaging The most successful premium packaging has been achieved by brands that focus on developing an iconic and […]
Colour Printed Packaging: Pantone Matching
Colour is widely used to add appeal to retail and e-commerce packaging. It also builds brand familiarity and helps to communicate company values. So what do you need to know about printed packaging to achieve the desired finish? How to Achieve Colour Consistency on Printed Packaging Contemplating the right brand colours is a minefield. You […]
Is Cheap Packaging the Best Option?
If you think that a box is just a box, you are naturally going to pick the cheapest option on the market. However, the role of packaging extends beyond a simple container for your goods. In this article, we explore the three primary roles of packaging and why cheap boxes aren’t always the best option. […]
3 Essentials for Shelf Ready Packaging
You want customers to find your products when they are shopping yet, you have no control over how frequently retailers replenish the stock. However, by providing your products in shelf ready packaging, you make restocking a quick and easy process. This can help the visibility of your brand and boost sales. What is Shelf Ready […]
Is Your E-commerce Packaging a Missed Opportunity?
Almost any product can now be purchased online and UK residents love to browse the internet. However, the majority of orders arrive in plain cardboard boxes. Is this a wise decision or a missed opportunity for e-commerce packaging? UK Desire for Online Shopping According to the latest Statista data*, 80% of the UK population can […]
Why Use Symbols on Packaging?
There can be a lot of information to share on retail packaging and shipping boxes. This includes instructions for transit handlers, retailers and consumers, so there needs to be a quick reference solution. This is why we use symbols on packaging. Are Symbols on Packaging Better Than Words? Symbols provide a visual message, which are […]
Shelf Ready Boxes of Snacks
Popping popcorn onto the shelf is a quick and easy process for retailers that stock Bare Snacks. That’s because they are delivered in shelf ready boxes. This means that the shipping boxes include perforations so the top can be torn off. The retailer is left with a branded tray full of premium popcorn packets, ready […]
5 Options for Printing Cardboard Boxes
For e-commerce packaging or retail distribution, branding is vital. The six external and six internal sides to a box all provide an opportunity to market your brand, provide valuable information and encourage engagement. So what are the options for printing cardboard boxes? 1. DIY Printing for Packaging The first option is to create a stamp, […]
Benefits of Shelf Ready Packaging
To attract shoppers , retailers have to keep their shelves well stocked. In large stores, this can be an almost constant process. When products are running low, it’s important to have a quick and efficient means of filling the gaps. This is where shelf ready packaging comes into play. What is Shelf Ready Packaging? Shelf […]
What are the Lead Times for Seasonal Packaging?
Christmas may be months away, yet there is no time to waste if you want seasonal packaging for retail displays, subscription boxes and e-commerce deliveries. The sooner you place those packaging orders, the easier it is for us to offer favourable lead times and prices. Why Add a Festive Twist to Packaging? Adding a festive […]
Box Company Supports Woodlands & Wellbeing
Aylesbury Box Company’s efforts to fully embrace sustainability have largely focused on internal factors. We’ve implemented measures to make the best use of resources. This has encompassed the recruitment and retention of our team, along with minimising waste, energy and water use. More recently, we’ve been broadening our outlook; firstly, to suppliers and then to […]
Plastic Tax & How to Avoid Paying
Plastic pollution is a major environmental issue. Discarded plastic packaging is building up across all parts of the planet, even littering remote locations where plastic has never been produced. The Plastic Tax aims to initiate change among plastic packaging manufacturers and importers. Will your business have to pay the Plastic Tax and how can you […]
The Difference Between Retail & Ecommerce Packaging
Retail is shifting online and yet many retailers still approach product packaging with a traditional retail mindset. Why do brands need to think differently when it comes to e-commerce postal boxes? The Purpose of Retail Packaging Let’s start with retail packaging, which is all about shelf appeal. Whether packaged in bottles, jars, tins, packets or […]
Packaging Design Through Time
Retail packaging performs many functions, one of which is grabbing the attention of shoppers. Using a combination of colours, typography, keywords and illustrations, a packaging designer can help a brand and product gain shelf appeal. The aim is to tempt shoppers by appealing to their desires. As times change, so do shoppers’ preferences. Back in […]
Does Limited Edition Packaging Work?
Unique packaging design can elevate a brand favourite, help to launch a new product or support a local initiative. The exclusivity of limited-edition packaging adds to the sense of value; the product can go from an everyday essential to a collectable item. Should your brand be considering limited edition retail packaging as part of your […]
Colour Printed Boxes: What do I Need to Know?
Don’t be bland. Your retail packaging and shipping cartons are an important part of the customer experience. They are often the only physical contact with your company, so they need to reflect your brand. A pop of colour, a stunning illustration and iconic typography add to the appeal of your packaging and build the excitement […]
Keep Cup with the Latest Trend
GQ and Vogue are talking about it and celebrities are doing it, so get on board with the refill movement. As restrictions lift, more of us are returning to the office. The route of your commute may not have altered, but habits have changed. We’ve become used to packing a mask and bottle of hand […]
It’s not too early for Christmas Packaging
Live in the moment they say, appreciate the here and now. How can you be thinking about Christmas packaging in the middle of summer? Well, we are and that’s because retailers have to plan all year to optimise sales during the festive period. At any time of year, packaging design plays a vital role in […]
Quality Packaging at Speed
The rapid rise in online shopping has resulted in extended lead times across the packaging industry. Trying to arrange a quick turnaround is tricky and we’ve been encouraging our customers to place orders in advance of need. Planning ahead and effective stock management prevents last-minute panics, but sometimes the unexpected arises. Suddenly, the need for […]
Which Custom Boxes Fit the Brief?
Contacting a local packaging supplier for the first time can be daunting. You know that you need boxes to package your products, send orders and improve presentation, but how do you explain what type of box you have in mind? To try to help you prepare, we’ve put tighter a quick guide. What type of […]
Product Packaging and Labelling Under Scrutiny
Product labelling and information on packaging is being noticed more than ever before. As a result, the details supplied can help to differentiate a brand and influence purchasing decisions. Is your product packaging making the most of all available space? Information Guides Purchasing Decisions for Consumables The food and beverage industry has reported a growing […]
Online Shopping or Physical Stores?
Over the past 12 months, Aylesbury Box Company has manufactured record volumes of e-commerce packaging. With physical shops closed, retailers had to adapt and embrace online shopping. In diversifying, they establish websites, order fulfilment, packaging design and e-commerce policies at speed. In the Prime Minister’s roadmap out of lockdown, the reopening of non-essential shops is […]
Why use Corrugated Cardboard Packaging?
Your products can be packaged in a variety of materials, so why is corrugated cardboard the most widely used packaging material? The quick answer is that corrugated cardboard: Is a practical packaging solution Can be formed into customised boxes Can be transformed by a variety of print and finishes Is a sustainable packaging material Is […]
Don’t Order those Boxes!
Stop! Don’t order those boxes just yet. Before you opt for standard packaging, we have an important question for you to consider; what do you want the packaging to do? Packaging serves many purposes. Understanding exactly what you need is the first step in getting the best packaging solution. Protective Shipping Boxes Damaged goods are […]
Packaging Fit for Export Opportunities
Planned or not, 2020 has been a year of change. Every industry has been affected by the impact of Covid-19. For some, the pandemic has fast-tracked the implementation of future plans. Others, including our box manufacturing company, have adapted to benefit from a surge in demand. There is no time to sit still; the need […]
