Unique packaging design can elevate a brand favourite, help to launch a new product or support a local initiative. The exclusivity of limited-edition packaging adds to the sense of value; the product can go from an everyday essential to a collectable item. Should your brand...
Don't be bland. Your retail packaging and shipping cartons are an important part of the customer experience. They are often the only physical contact with your company, so they need to reflect your brand. A pop of colour, a stunning illustration and iconic typography add to...
GQ and Vogue are talking about it and celebrities are doing it, so get on board with the refill movement. As restrictions lift, more of us are returning to the office. The route of your commute may not have altered, but habits have changed. We’ve become...
Live in the moment they say, appreciate the here and now. How can you be thinking about Christmas packaging in the middle of summer? Well, we are and that’s because retailers have to plan all year to optimise sales during the festive period. At any time...
The rapid rise in online shopping has resulted in extended lead times across the packaging industry. Trying to arrange a quick turnaround is tricky and we’ve been encouraging our customers to place orders in advance of need. Planning ahead and effective stock management prevents last-minute panics,...
Contacting a local packaging supplier for the first time can be daunting. You know that you need boxes to package your products, send orders and improve presentation, but how do you explain what type of box you have in mind? To try to help you prepare,...
Product labelling and information on packaging is being noticed more than ever before. As a result, the details supplied can help to differentiate a brand and influence purchasing decisions. Is your product packaging making the most of all available space? Information Guides Purchasing Decisions for Consumables The...
Over the past 12 months, Aylesbury Box Company has manufactured record volumes of e-commerce packaging. With physical shops closed, retailers had to adapt and embrace online shopping. In diversifying, they establish websites, order fulfilment, packaging design and e-commerce policies at speed. In the Prime Minister’s roadmap...
Your products can be packaged in a variety of materials, so why is corrugated cardboard the most widely used packaging material? The quick answer is that corrugated cardboard: Is a practical packaging solution Can be formed into customised boxes Can be transformed by a variety of...
Stop! Don’t order those boxes just yet. Before you opt for standard packaging, we have an important question for you to consider; what do you want the packaging to do? Packaging serves many purposes. Understanding exactly what you need is the first step in getting the...