Statistics suggest that the period between Black Friday and Christmas accounts for around 30% of annual sales. Get it right and it is possible for retailers to transform their balance sheet. We are all aware of the impact that online shopping has had on the High...
Gift packaging makes sweet treats an easy present for the friends that invite you over for dinner. Boxes of chocolates solve the dilemma of what to buy those tricky relatives. Coupled with advent calendars, selection packs and shelves filled with festive delights; it’s hard to...
Mince pies, Christmas cards and Gift boxed items have arrived on the supermarket shelves. We will soon see shop window displays take on a festive twist in order to attract shoppers in from the cold. As an e-commerce business, it is worth considering how this...
Chai tea is a personal favourite. Part of the delight is the beautiful colour and designs that feature on chai tea packaging. No matter what the brand, the printed packaging adds to the promise of sensory delights. As you open the box, the aroma of...
With a range of print options at our disposal, Aylesbury Box Company can produce rich, vibrant colours, high gloss or foil finishes and bold designs. This style works wonders for eye-catching, shelf-ready packaging, but some brands prefer a simpler approach. Typically, those brands with a focus...
In recent months, Aylesbury Box Company has supported the design and manufacture of drinks packaging for a number of emerging brands. What are they doing differently and how can we help them break into the market? Changing lifestyles, priorities and tastes result in an ever-evolving food...
One of the recent packaging design projects we have worked on is for an Oral Health company. Georganics produces natural and sustainable toothbrushes and toothpaste. Their products contain no plastics, no synthetic chemicals and no toxins; just naturally sourced ingredients. With an ethical approach, the company...
The Organisation for Economic Cooperation and Development (OECD) has identified that 3.3% of goods sold online are counterfeit. Working in partnership with the EU Intellectual Property Offices, the report suggests that intercepted, illicit merchandise costs the global economy £384.4billion a year. Brand authentication plays an important...
Aylesbury Box Company can simply sell boxes to your business, but that is seldom the best option. Our preference is to gather a greater understanding of your products and your brand. We can then apply our knowledge and experience to advise on the most suitable...
Are you fully confident about what packaging can be recycled? Research conducted by the Waste and Resources Action Programme (WRAP) suggests that at least half of us regularly bin recyclable materials in the general waste. This suggests that there is still confusion about what packaging materials...