The best ideas are those which solve a common frustration. If you love nothing more than a day at the beach, you’ll love the innovative products developed by one of our printed packaging customers. As I write, it is World Ocean Day, so let’s look to...
Paper-based packaging is nothing new. Paper bags, cardboard boxes and carton board containers have been widely used to store and transport goods. As specialists in cardboard packaging solutions, we work with customers from all industries, but surprises still come our way. We are fascinated by...
“Necessity is the mother of invention” – Plato Dire situations and uncertainty are often the sparks for exploring new opportunities. This is seen in the current emergence of thousands of new e-commerce businesses. Months of furlough, job losses and business closures are igniting entrepreneurial spirits. If you...
When the UK first went into lockdown, small, independent businesses were quick to respond. Local retailers and eateries adapted at speed to support their community and provide essential products and services. Now is the time for us to repay their efforts. Some companies, including Mindfill,...
Aylesbury Box Company are keen to provide packaging advice and solutions for start-up businesses. We know that there are many advantages to making informed decisions about your packaging solutions, rather than simply opting for the cheapest, off-the-shelf option. We understand that budgets can be restrictive in...
It could be argued that B2B shipping cartons are the unsung heroes of the retail industry. Sturdy, corrugated cardboard boxes protect millions of products during transit, every day. They provide a convenient, stackable solution as goods are shipped from manufacturers to retailers. Unless you are sending...
Inside and out, a cardboard box offers the opportunity to print on 12 different sides. Printed packaging can be used to brand your boxes, provide product information and send messages to your customers. Customers are seeking a personalised shopping experience and packaging plays an essential role...
Order a product online and your delivery box may include ‘Fragile’ or ‘This Way Up’ to improve the chances of the item reaching you in good condition. This is one small step in increasing customer satisfaction and reducing the number of returns, but beyond handling...
With affordable technology on side, there’s never been a better time to start-up your own business. Whatever your idea, the starting point should always be to clearly define your ideal customer and identify exactly what they want. It’s important to consider the entire customer journey, not...
When it comes to marketing, we are regularly told that we need to promote the benefits of our products and services. Consumers don’t want what we sell; they want the advantages that those items bring. As an example, we might not want to buy healthy meals...