Nasdaq forecast that 18% of UK purchases would be made online in 2019. When it comes to Millennials (born 1982 -1998), the figure was 54% - fantastic news if they are the target audience of your e-commerce business. What does it take to Attract Online Shoppers? If...
As we draw to the end of Recycle Week, this article explores how environmental icons on packaging helps shoppers make informed choices. There is growing consumer interest in the environment. As a result, many companies are jumping on the ‘green’ bandwagon, making all manner of claims...
Are you regularly tempted by a Chicken Chow Mein, a pizza, Balti dish or kebab? If so, you are not alone. The demand for takeaways has never been higher and in response, there was a 34% increase in the number of fast-food outlets in the...
In the past, the production of goods was a linear process. Items were designed, raw materials were supplied, the goods were manufactured and used, then dumped. The same process applied to the packaging; it was simply a disposable means of transporting goods. It is now realised...
Back in 1944, Ruben Rausing developed an innovative new packaging solution in Sweden. The early design was a tetrahedron, much like a pyramid, but the shape was not the main reason why this idea really took off. Rausing combined the benefits of aluminium, plastic and cardboard...
With a keen interest in the circular economy, Aylesbury Box Company enjoy design ideas that encourage packaging reuse. From beautifully constructed and printed boxes to packaging that becomes part of the product, we have showcased some examples in our blogs. The latest product to come to...
Metallic print and foil blocking have long been a popular choice for Christmas gift packaging. Over the past year, there has been a shift, as metallic elements have filtered into every season. From clothing and interiors to packaging and publications, metallics have been bang on-trend. Pantone...
Every year, packaging design awards showcase innovative ideas, on-trend styles and creative brilliance. A look at the nominations and winners can inspire fresh thinking when it comes to updating packaging design. The HOW International Design Awards is one example. We’ve taken a look at some of...
It is argued that packaging is at least as important as the product it contains. It provides the opportunity to communicate considerable information in an instant, whilst also serving a practical purpose. It can make the difference between your products making it into the shopping...
It is no secret that the UK has a passion for pets. Our faithful friends become one of the family and we want the best for them. When it comes to pet food, bedding, toys and treats, there has never been so much choice. As...