Are you a fan of the latest Bake Off series? You are not alone! Over 6 million viewers tune in each week to watch the creation of edible delights and disasters. However, we’re not just obsessed with cakes on the box. Cakes are a popular...
In the last week, we’ve been contacted by a couple of small, independent retailers. They are looking for assistance with designing Christmas Gift Packaging. As they intended to sell stock at Festive Artisan Markets starting in November, there is just enough time to turn things...
A key discussion in the retail world is whether premium brands can have luxury packaging that is also sustainable. The conversation extends to packaging design, materials, finishes and supply chains, so let’s explore the possibilities. Designing Luxury Packaging The most successful premium packaging has been achieved by...
Colour is widely used to add appeal to retail and e-commerce packaging. It also builds brand familiarity and helps to communicate company values. So what do you need to know about printed packaging to achieve the desired finish? How to Achieve Colour Consistency on Printed Packaging Contemplating...
If you think that a box is just a box, you are naturally going to pick the cheapest option on the market. However, the role of packaging extends beyond a simple container for your goods. In this article, we explore the three primary roles of...
You want customers to find your products when they are shopping yet, you have no control over how frequently retailers replenish the stock. However, by providing your products in shelf ready packaging, you make restocking a quick and easy process. This can help the visibility...
Almost any product can now be purchased online and UK residents love to browse the internet. However, the majority of orders arrive in plain cardboard boxes. Is this a wise decision or a missed opportunity for e-commerce packaging? UK Desire for Online Shopping According to the latest...
There can be a lot of information to share on retail packaging and shipping boxes. This includes instructions for transit handlers, retailers and consumers, so there needs to be a quick reference solution. This is why we use symbols on packaging. Are Symbols on Packaging Better...
Popping popcorn onto the shelf is a quick and easy process for retailers that stock Bare Snacks. That’s because they are delivered in shelf ready boxes. This means that the shipping boxes include perforations so the top can be torn off. The retailer is left...
For e-commerce packaging or retail distribution, branding is vital. The six external and six internal sides to a box all provide an opportunity to market your brand, provide valuable information and encourage engagement. So what are the options for printing cardboard boxes? 1. DIY Printing for...