Fresh Thinking in Packaging Design
When it comes to environmental criteria, plastic has a bad reputation. It may have a myriad of practical uses, but there are two primary problems with plastic:
- It isn’t biodegradable
- Only 14% of plastic waste is collected and recycled
These two factors result in a high volume of material waste which pollutes our seas and land.
A growing awareness of the impact of plastic waste has led to fresh thinking and plans to:
- Increase plastic recycling facilities
- Investigate viable alternatives to plastic
- Develop ways in which plastic can be reused or recycled in new way
- Change the single use ‘take, make and discard’ attitude
Graduate Concepts
Having sailed around the globe, Dame Ellen MacArthur is in a strong position to see the direct impact of plastic pollution on our seas. Her charity foundation has recently worked in partnership with London’s INTO Design Agency. They set students at Central Saint Martin’s College of Art and Design a project to come up with innovative concepts that tackle the problem of plastic waste.
The students were asked to rethink plastic and how it could be replaced or reused. They had to research, design and develop a solution to the brief. Their work has been put on display as part of their graduate show and there are plenty of creative ideas.
Packaging Solutions
As a packaging company, Aylesbury Box Company was particularly interested in the projects that relate to our industry. These included a project by Keyi Chen, which focused on making toy packaging part of the product. Image how much waste could be saved on Christmas Day alone!
Two other students had investigated biodegradable plastic alternatives. Merle Dingeldey’s ideas focused on water based vegetable packaging, whilst Edmund Tonghui Zhao created mycelium based food containers. We’ve recently blogged about the potential of fungi packaging solutions, so if you are interested, click the link to find out more about mycelium packaging.
British industry needs to embrace and develop such ideas. It is also important to provide more forums for people to take on the ‘rethinking plastic’ challenge.
Aylesbury Box Company has provided viable solutions to help many of our customers use less plastic in their packaging. If you are keen to find out if our cardboard packaging solutions could work for your products, get in touch to discuss your requirements.
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