One of the most popular cardboard box designs is 0426; only surpassed by a close alternative, the 0427. Both are regularly referred to as a pizza box. Whilst one of the nation’s favourite take-aways have made these a familiar carton design, very few of our...
Nasdaq forecast that 18% of UK purchases would be made online in 2019. When it comes to Millennials (born 1982 -1998), the figure was 54% - fantastic news if they are the target audience of your e-commerce business. What does it take to Attract Online Shoppers? If...
Nature has to be the world’s best packaging designer. Take a moment to look at the skin of a banana, crack open the shell of a nut, or note how the rind of a citrus fruit helps to lock in moisture, aroma and flavour. Given...
Mince pies, Christmas cards and Gift boxed items have arrived on the supermarket shelves. We will soon see shop window displays take on a festive twist in order to attract shoppers in from the cold. As an e-commerce business, it is worth considering how this...
Chai tea is a personal favourite. Part of the delight is the beautiful colour and designs that feature on chai tea packaging. No matter what the brand, the printed packaging adds to the promise of sensory delights. As you open the box, the aroma of...
As we draw to the end of Recycle Week, this article explores how environmental icons on packaging helps shoppers make informed choices. There is growing consumer interest in the environment. As a result, many companies are jumping on the ‘green’ bandwagon, making all manner of claims...