Packaging design always used to prioritise styles, colours and designs with shelf appeal. To get the right look, designers would mix and match layers of packaging materials and the result could be visually stunning. Priorities have changed and whilst beautiful packaging is still desired, environmental considerations...
According to Statista research*, 47% of women and 43% of men check food labels on packaging before making a purchase. What information do consumers seek out before buying? Check the Packaging When in the shop or supermarket, some customers simply grab a product, whilst others study labels...
In our previous article ‘A Growing Love for Subscription Boxes', we covered target customers, appeal and profitability. Continuing on the theme, this article looks at: Planning Subscription Box Contents Marketing Subscription Boxes Customer Service Planning Subscription Box Contents With a clearer idea of what will appeal to...
As millions of families across the globe struggle to afford to put food on the plate, WRAP statistics reveal that 40% of all food produced is wasted. How can packaging and labelling play a part in keeping more produce in the supply chain? Food Loss and...
The rise of digital technology led to many believing that the paperless office would be the norm in the 21st Century. Would this lead to paper mills and packaging manufacturers in the UK going out of business? According to packaging data collated by Ibis World, there...
When looking for a box manufacturer, what are the advantages and disadvantages of UK packaging suppliers? Low-cost Packaging Suppliers As business continues to shift online, the majority of manufacturers and retailers have to factor in the cost of packaging and shipping. With lower labour and production costs,...
It is widely agreed that radical changes in resource management, business processes, product design and packaging are required to tackle environmental issues. Change is happening because many companies see the financial, social and eco-benefits of energy efficiency and waste reduction measures. We have recently read about...
Transforming plain shipping boxes into branded packaging doesn’t need to be complex or costly. Take the example of Beer Snack Club, a recently launched craft beer and snack pairing subscription box startup. They wanted to keep things simple and were mindful of budget, but they...
Brand commitments, consumer influence and Government targets are shifting focus towards design, production, use and reuse which reduces environmental impact. Products that claim to be eco-friendly influence purchasing decisions, so going green is a good move for business. The majority of consumers want to make purchases...
Aylesbury Box Company has recently had the pleasure of delivering an order of printed cardboard boxes to a new retailer in Henley-on-Thames. This beautiful town is famous for its Royal Regatta and if you are looking for a delightful place to visit for a staycation, Henley...