Retail packaging is often an afterthought in product development. The goods are designed and manufactured and then shelf appeal is considered. Bespoke packaging is created around the product to offer protection and anti-tampering. Shape, style, font, colour and imagery is used to attract the attention...
Many of us have had to cancel holidays, business trips and family visits. Plans have changed with immediate effect and we’ve had to adapt. We need to rethink how we undertake everyday activities. This sudden change also occurred in the waste management industry. For several decades,...
One of the most popular cardboard box designs is 0426; only surpassed by a close alternative, the 0427. Both are regularly referred to as a pizza box. Whilst one of the nation’s favourite take-aways have made these a familiar carton design, very few of our...
There is a perception that a packaging company like ours is only interested in bulk orders for large, established brands. There is a fear that minimum orders, design and printing costs takes bespoke packaging out of the reach of small, start-up companies. Aylesbury Box Company would...
As a manufacturer, brand or retailer, you will be keen to positively influence buying decisions. Packaging design plays an important role in this process, but does it matter which packaging materials are used? According to a Coleman Parks survey, which was commissioned by Pro Carton, 68%...
Whether online or in-store, retail forecasts suggest that those brands which offer personalised services and products will thrive in the coming year. Could stylised printed retail packaging enable your brand to remain relevant and exciting in 2019? Printed Packaging – Adding a Touch of Design Leading...
In the early days, the majority of orders received by Aylesbury Box Company were for large, industrial cardboard containers. This packaging was practical and robust, but there was little concern for aesthetics. Typical printing requirements were ‘This Way Up’ or ‘Fragile’ printed in black. The...
As customer service week is in full swing, we’re turning the tables for this blog. In our usual packaging articles, we aim to provide valuable advice. We want to break down the barriers, explain how packaging solutions can be achieved and provide information that allows you...
If you are aiming to sell premium goods at the top end of the market, you might take inspiration from the 2018 Luxury Packaging Award winners. Announced at a prestigious ceremony, which was held at the Grosvenor House Hotel earlier this week, both winners and...
For the majority of teenagers, shopping is a social, fun and interactive experience. For this reason, they are more likely to head to the High Street and shopping centres than buy online. This presents a great opportunity for businesses with goods on the shelf, but...