Aylesbury Box Company is a long established family business. We set up as a local cardboard packaging manufacturer and served customers within a 40-mile radius of our Aylesbury site. At the start, the large majority of our work centred on the production of large, robust industrial...
Standard, off-the-shelf packaging may be sufficient for requirements, but we’re keen to share five reasons why you should consider investing in bespoke boxes. Customers Expect More than Standard Packaging If your target customer is highly cost sensitive, then standard packaging may be acceptable. For every other business,...
A growing awareness of waste, prominent media coverage and the BBC’s Blue Planet II series are cited as the three primary reasons that the UK public are taking a greater interest in packaging. In Beyond the Box research, which surveyed 2,000 UK consumers, the majority...
When it comes to buying the ideal gift, a box of chocolates is widely appreciated. From a small box of handmade truffles to a large selection box, they are a suitable way to say ‘thank you’, ‘congratulations’ or ‘well done’. You really would have to have...
It may seem as though everyone is shopping online, but data from the Office of National Statistics reveals that in 2017 ecommerce accounted for 16.9% of purchases. This figure may be surprising, but ecommerce is still a relatively new concept. The rate of growth has certainly...
At present, around 11,000 self-build homes are constructed in the UK every year. With the Government keen to encourage house building and greater availability of information, it is anticipated that the number will grow. There was certainly a high turnout at the recent My Homebuilding...
On a packed supermarket shelf, how do shoppers decide what to buy? There are certain branded products that have been supermarket staples for years. As consumers, we’re so familiar with the packaging design that it takes little more than a glance to know what we’re placing...
Shop window displays have always been a vital marketing tool for retailers. Attract the attention of potential customers and you have the opportunity to entice them through the door. Christmas is when the big names pull out all the stops for a show stopping window display....
Back in 1926, Coco Chanel designed a Little Black Dress (LBD) for Vogue magazine. This wardrobe staple wasn’t a showy number, its appeal stemmed from its subtle simplicity and attention to detail. Designers of luxury packaging can learn from such classics. Coco’s dress offered stylish women...
The vast majority of goods are packaged. In addition to the primary packaging, many are boxed up in secondary packaging for safe transportation and storage. Efficiency through the packaging process is essential for delivering to customer expectations and making a profit. In an environment where every...