Nature has to be the world’s best packaging designer. Take a moment to look at the skin of a banana, crack open the shell of a nut, or note how the rind of a citrus fruit helps to lock in moisture, aroma and flavour. Given...
Mince pies, Christmas cards and Gift boxed items have arrived on the supermarket shelves. We will soon see shop window displays take on a festive twist in order to attract shoppers in from the cold. As an e-commerce business, it is worth considering how this...
Chai tea is a personal favourite. Part of the delight is the beautiful colour and designs that feature on chai tea packaging. No matter what the brand, the printed packaging adds to the promise of sensory delights. As you open the box, the aroma of...
As we draw to the end of Recycle Week, this article explores how environmental icons on packaging helps shoppers make informed choices. There is growing consumer interest in the environment. As a result, many companies are jumping on the ‘green’ bandwagon, making all manner of claims...
Are you regularly tempted by a Chicken Chow Mein, a pizza, Balti dish or kebab? If so, you are not alone. The demand for takeaways has never been higher and in response, there was a 34% increase in the number of fast-food outlets in the...
In the past, the production of goods was a linear process. Items were designed, raw materials were supplied, the goods were manufactured and used, then dumped. The same process applied to the packaging; it was simply a disposable means of transporting goods. It is now realised...