Once shoppers find a brand that they like, they typically stick with it. This might be true to a certain extent, but don’t get complacent. If you fail to address their changing expectations, you may well lose out to the competition. Demand for Sustainable Packaging This message...
Both UK and EU politicians have set the wheels in motion to tackle single-use plastic waste. As an initial step, it looks likely that plastic plates, cutlery, straws and cotton buds will be banned within a few years. In addition, there will be incentives to...
The beauty and cosmetics industry is thriving. It currently represents the fourth largest consumer packaging market in the UK, but alongside many other industries, it’s facing new challenges. A high percentage of beauty and cosmetic products are currently packaged in plastic. Consumer pressure means that action...
“UK consumers are now acutely aware that discarded plastic bags are commonly found in rivers, seas and on land, proving to be an ever-present danger to birds, animals and marine life. Even in landfill, they can take hundreds of years to break down.” Confederation of...
When considering packaging design, the focus is frequently placed on shelf appeal. Attractive packaging does impact on the perceived value and can ultimately boost sales. There is, however, another element to consider when it comes to packaging design; logistics. Packaging design has a significant impact on supply chain...
Retail packaging can be manufactured from a wide range of materials, in an extensive range of shapes, dimensions, colours and finishes. There are plenty of stylish, fun and quirky packaging designs online, but how do you select the right option for your product? Aylesbury Box Company...
In Part one, we explained that bulk buying off-the-shelf packaging may be the cheapest option, but that doesn’t mean it’s the best value. With packaging playing a vital role in how your goods and brand are perceived, we explored the importance of aesthetic appeal, protection...
Fresh strawberries; bright, sweet and juicy, they are an official sign of the arrival of summer. Whether you enjoy yours in an Eton Mess, with scones and cream or in their natural state, strawberry season is one of the many delights at this time of...
A growing awareness of waste, prominent media coverage and the BBC’s Blue Planet II series are cited as the three primary reasons that the UK public are taking a greater interest in packaging. In Beyond the Box research, which surveyed 2,000 UK consumers, the majority...
The scale of the global plastic problem makes it seem insurmountable. As individuals, we can feel disempowered. Even if we take a stand, how can we possibly make a difference? On our own, little can change, but we’re not on our own. Millions of people are...