Cardboard Music Promotion
For the first time in three decades, vinyl records are included in the list of items used to calculate monthly inflation in the UK. As a result of a resurgence in demand, 6.5 million vinyl records were sold in 2023. It seems that many people want a physical music collection, not just downloads. But, do […]
Excite and Delight with Packaging
Can you remember selecting a particular cereal because of the collectable toy it held inside? How about cutting out tokens from a cereal packet to send off for a promotional item? It seems that cereal companies have long understood the power of packaging in influencing our buying decisions. They also know how to make a […]
