We have often highlighted the fact that retail packaging plays an important part in influencing consumer behaviours. Retailers and manufacturers have to consider ways to add that extra element to packaging in order to help products stand out. In this article, we explore the power...
Are you one of the many parents who has invested time and money in the ‘must have’ toy, only to watch your child spending more time playing with the big cardboard box it was packaged in? It’s a familiar story. The novelty of the toy soon...
Aylesbury Box Company has worked hard to ensure that environmental credentials underpin our processes and products. Our knowledgeable team promotes the recycling of packaging. They have assisted many brands in the switch from plastic to cardboard packaging. We are always delighted to hear about other brands...
The Organisation for Economic Cooperation and Development (OECD) has identified that 3.3% of goods sold online are counterfeit. Working in partnership with the EU Intellectual Property Offices, the report suggests that intercepted, illicit merchandise costs the global economy £384.4billion a year. Brand authentication plays an important...
Aylesbury Box Company can simply sell boxes to your business, but that is seldom the best option. Our preference is to gather a greater understanding of your products and your brand. We can then apply our knowledge and experience to advise on the most suitable...
From Friday 22 March until Tuesday 23 April, individuals and groups across the UK will be hosting and supporting litter picking events across the UK. Awareness of the damaging effect of rubbish, particularly plastic waste, the Great British Spring Clean aims to get us all out...
Could cheap packaging cost you more than you bargained for? Corrugated cardboard boxes are the most popular option for shipping goods. Lightweight, durable and able to be recycled, there is plenty going for this humble packaging solution. Buying cheap, ‘one-size-fits-all’ delivery boxes to send out your...
The Chinese are credited with the creation of paper in 105 A.D. The careful handmade process made use of textile fibres and tree bark. Initially, this new material was reserved for the imperial courts, but it soon spread along the silk route to countries far...
Are you fully confident about what packaging can be recycled? Research conducted by the Waste and Resources Action Programme (WRAP) suggests that at least half of us regularly bin recyclable materials in the general waste. This suggests that there is still confusion about what packaging materials...
This is an exciting time in all design fields. Greater environmental awareness has challenged traditional thinking. It has now become important to consider the entire process, from how and where materials are sourced, through manufacture, use and on to recyclability. Packaging design used to focus solely...