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Aylesbury Box Company / Posts tagged "inclusive packaging"
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braille-on-packaging
14th October 2020

Packaging Hacks to Aid the Visually Impaired

Retail packaging has visual appeal in mind. Colour, imagery and fonts are carefully selected and positioned to attract attention. Detailed information and icons are printed in small text to ensure they don’t distract from the main design. With purchasing decisions so dependent on what we see,...

By Catherine