Almost any product can now be purchased online and UK residents love to browse the internet. However, the majority of orders arrive in plain cardboard boxes. Is this a wise decision or a missed opportunity for e-commerce packaging? UK Desire for Online Shopping According to the latest...
Plain boxes protect your goods and ensure they arrive in great condition, so is printed packaging necessary? If so, how do you get the best results? Advantages of Printed Packaging Adding print design to shipping boxes, e-commerce mailers and retail packaging offers an opportunity to enhance the...
Your customers love the convenience of ordering from your online shop. The excitement mounts as they await delivery, but having popped out, they return to find they’ve missed the postie. They now face the inconvenience of collecting their parcel or arranging re-delivery. It doesn’t have to...
Being quick to respond to online demand has saved many businesses over the last year. Investment in digital technologies has helped to satisfy customer needs, whilst retaining social distancing. The interaction that customers have with your brand is increasingly likely to be through your website...
Retail packaging has visual appeal in mind. Colour, imagery and fonts are carefully selected and positioned to attract attention. Detailed information and icons are printed in small text to ensure they don’t distract from the main design. With purchasing decisions so dependent on what we see,...