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Aylesbury Box Company / Posts tagged "consumer preferences"
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stack-of-Toblerone-brand-packaging
8th December 2023

Why Do Brands Change Their Packaging?

It’s widely known that consistent branding helps consumers to build trust in a product or company. As buyers, we spot that familiar box design on the shelf, grab and go. So, why do brands change their packaging? Packaging Rebrand – The Risks & Rewards The main reason...

By Catherine