Having invested time in researching and blending three herbal infusions for a new Wellness Collection, attention turned to the packaging. Mother Cuppa founder, Candice Mason, was keen to have beautiful custom boxes when launching her new tea range. Let’s find out more. Introducing Mother Cuppa Drawing on...
When shipping globally, drinks packaging has to be sufficiently robust to ensure your products arrive undamaged. How did we improve the boxes to help bring healthy hydration to more customers? Healthy Hydration Staying hydrated is vital for a healthy, energised body, so let us introduce one of...
Aylesbury Box Company’s efforts to fully embrace sustainability have largely focused on internal factors. We’ve implemented measures to make the best use of resources. This has encompassed the recruitment and retention of our team, along with minimising waste, energy and water use. More recently, we’ve...
Plastic pollution is a major environmental issue. Discarded plastic packaging is building up across all parts of the planet, even littering remote locations where plastic has never been produced. The Plastic Tax aims to initiate change among plastic packaging manufacturers and importers. Will your business...
It is widely agreed that radical changes in resource management, business processes, product design and packaging are required to tackle environmental issues. Change is happening because many companies see the financial, social and eco-benefits of energy efficiency and waste reduction measures. We have recently read about...
Transforming plain shipping boxes into branded packaging doesn’t need to be complex or costly. Take the example of Beer Snack Club, a recently launched craft beer and snack pairing subscription box startup. They wanted to keep things simple and were mindful of budget, but they...
Terms like ‘Circular Economy’ and ‘Regenerative Production’ come up in conversations around sustainability. They inform product and packaging design, business planning and marketing messages, but what do they mean? Following on from our article about environmental claims, brands need to have a collective understanding of eco...
The beauty industry is known to produce high volumes of packaging, amounting to around 120 billion units per year. Much of this is not recycled. Many beauty brands are keen to ditch the reputation for excessive packaging, single-use materials and an on-trend throw-away culture. Companies including...
As physical stores and town centre cafes reopened, a surge of shoppers returned to the High Street. Seeking out the sensory experiences and personal interaction that is missing online. After a year of e-commerce domination, can we expect fewer cardboard boxes arriving at our front...
Being quick to respond to online demand has saved many businesses over the last year. Investment in digital technologies has helped to satisfy customer needs, whilst retaining social distancing. The interaction that customers have with your brand is increasingly likely to be through your website...