Festive Packaging Design Inspiration
The countdown to Christmas provides an ideal opportunity for brands to raise their profile and entice new customers with festive packaging designs. This can encompass a simple twist to the usual font or colour or a completely fresh packaging concept. Either way, a seasonal design can be the winning formula for boosting sales. Indulgence is […]
Give Customers What they Wish For
Entertain and Engage with Retail Packaging Packaging has long played a vital role in influencing buyer’s decisions and gaining the competitive edge. As shopping habits change, product packaging has to keep pace with consumer expectations in order to remain relevant and appealing. According to Mintel’s 2017 Global Packaging Trends Report, ‘consumers are increasingly looking for […]
