Christmas Gift Ideas
Festive displays are filling the shelves. Beautiful gift boxes, advent calendars and seasonal treats are being snapped up. Sometimes, you can find the ideal present in High Street shops and supermarkets. However, they don’t always hit the mark. For this reason, we’ve been researching a few alternative Christmas gift ideas to complete your shipping list. […]
Packaging Design Through Time
Retail packaging performs many functions, one of which is grabbing the attention of shoppers. Using a combination of colours, typography, keywords and illustrations, a packaging designer can help a brand and product gain shelf appeal. The aim is to tempt shoppers by appealing to their desires. As times change, so do shoppers’ preferences. Back in […]
Does Limited Edition Packaging Work?
Unique packaging design can elevate a brand favourite, help to launch a new product or support a local initiative. The exclusivity of limited-edition packaging adds to the sense of value; the product can go from an everyday essential to a collectable item. Should your brand be considering limited edition retail packaging as part of your […]
Limited Edition Packaging
If you are looking to inject excitement into a long standing product, a highly effective option is to create limited edition packaging. We’ve all seen the leading brands offering an alternative to their standard packaging to celebrate events such as The World Cup or Christmas. Not only does this add to the attraction of the […]
