Primary Colours in Packaging

Want to make an impact? Printed packaging with bold primary colours is an effective way to ensure your brand and boxes draw attention. We explore the associations for red, yellow and blue to help you decide if these can work for your brand. Red Printed Boxes We roll out the red carpet for the fortunate, […]
Colours for Autumn Packaging

One of the highlights of the season is the changing colours of leaves. A trip to many of the UK’s woodlands can be spectacular at this time of year, as they are filled with rich and earthy colours. Reflecting these changing tones in nature, we see an influx of khaki, burgundy, terracotta and yellow designs […]
Colour Printed Packaging: Pantone Matching

Colour is widely used to add appeal to retail and e-commerce packaging. It also builds brand familiarity and helps to communicate company values. So what do you need to know about printed packaging to achieve the desired finish? How to Achieve Colour Consistency on Printed Packaging Contemplating the right brand colours is a minefield. You […]