According to the British Beauty Council, sustainable packaging for beauty products is a challenge that has yet to be fully addressed. Most brands have made moves away from excessive packaging layers and single-use plastic, but much greater steps are needed. What is the answer? Is Beauty...
Health and beauty e-commerce is one of Europe’s fastest-growing markets. Established and emerging brands are packaging and delivering goods to fulfil shifting customer behaviours. Statista data forecast online beauty sales to be 36.9% of total sales by the end of 2021, with volumes increasing through...
The beauty industry is known to produce high volumes of packaging, amounting to around 120 billion units per year. Much of this is not recycled. Many beauty brands are keen to ditch the reputation for excessive packaging, single-use materials and an on-trend throw-away culture. Companies including...