What do you do when you love train travel, but can no longer get on board? This was the dilemma facing an 11-year- old girl from Worthing during lockdown. As an avid train fan, July came up with a creative solution. It just required her...
Aylesbury Box Company provides large corrugated cartons for industrial customers, printed e-commerce packaging and bespoke boxes for businesses. We are also asked to provide boxes for non-commercial projects, charities and, in the case of the following examples, school initiatives. British Council Project to Support Online Collaboration The...
Supporting local businesses is exactly what is needed to reboot the economy. When purchasing goods and services from the independent companies on your doorstep, you will get the best customer service, local recommendations and advice. You may know about those small, local shops for groceries and...
The European Packaging Preferences 2020 Study gathered responses from 5,900 consumers in 9 countries. What were their perceptions and preferences regarding the different packaging materials? How does this influence buying decisions? The study revealed that cardboard was the packaging material that won the consumer vote. They...
The polybag is the staple packaging in the fashion industry. Billions of these plastic bags keep clothing clean in transit. This generates a lot of waste. According to an article on packaging waste, only around 15% of the polybags produced are collected for recycling, the...
When an order is received, packed and dispatched, does it matter what the packaging looks like? The customer has already paid and if they are happy with the goods, that’s good enough – or is it? Let’s consider things from the customer perspective. Scenario One - A...